The 2027 Hyundai Palisade High Roof has officially launched in South Korea, marking the country’s first-ever SUV-based high-roof production model and introducing a new dimension of VIP-focused luxury to the popular three-row SUV segment. This innovative model raises the roof by 240 millimeters (approximately 9.4 inches) to a total height of 2,005 mm (about 79 inches), creating a spacious, limousine-like interior that caters to affluent buyers who prioritize rear-seat comfort and amenities.
- Korea’s First: The Palisade High Roof is the first SUV-based high-roof model from a domestic Korean automaker.
- Raised Roof: The roof is increased by 240 mm, bringing the total height to 2,005 mm, still designed to fit in underground parking garages.
- Tech & Luxury: Features a 21.4-inch rear-seat smart entertainment system, a starry sky headliner, and pop-up LED reading lights as standard.
- VIP Package 2: Optional package adds a second-row multi-console with dual wireless charging, heated/cooled cup holders, an air purifier, and UV-C sterilization.
- Pricing: Starts at 72.44 million won for the gasoline 9-seater, making it nearly 62% more expensive than the base Palisade.
- Market Exclusive: The High Roof model is currently available exclusively in the Korean domestic market.
Hyundai Motor Group has observed a shift in the luxury market, particularly in Asia, where high-end minivans like the Kia Carnival Hi-Limousine and Hyundai Staria Lounge Limousine have gained traction among wealthy customers moving away from traditional sedans. The Palisade High Roof adapts this successful formula for an SUV platform, combining the commanding driving position and popular SUV styling with the spacious and luxurious rear cabin that chauffeur-driven clients expect. This strategic move aims to challenge the dominance of premium minivans in the chauffeured family-car niche, competing directly with offerings like the Kia Telluride which has also been generating buzz in the premium SUV segment.
The exterior transformation is functional, centered on the roof, which is raised by 240 millimeters (9.4 inches), making the 2027 Palisade High Roof stand tall at 2,005 mm. Notably, Hyundai engineers designed the vehicle’s overall height to be 2,005 mm, ensuring it can still comfortably enter most underground parking garages, a crucial consideration in urban Korean environments. Beyond the roof, the High Roof model receives exclusive exterior design elements, including black DLO (Day Light Opening) molding, while standard features include a preview electronically controlled suspension for enhanced ride comfort, along with 21-inch alloy wheels fitted with Pirelli tires.
The High Roof Transformation: Design and Practicality
The most significant changes are found inside the cabin, where the elevated roofline transforms the rear passenger experience. The added headroom allows for a more open, airy atmosphere and enables a suite of luxurious features typically found in high-end limousines. The centerpiece is a massive 21.4-inch rear-seat smart entertainment system mounted on the ceiling, designed to keep second-row occupants entertained on the go. Complementing this is a starry sky headliner with an illuminated contour for ambient mood lighting, creating a premium night-sky ambiance inside the SUV. Pop-up LED reading lights are also installed, providing practical and adjustable lighting for rear-seat passengers.
The Ultimate VIP Experience: VIP Package 2 Details
For those seeking the pinnacle of rear-seat luxury, the 2027 Palisade High Roof can be optioned with the VIP Package 2. This package significantly enhances the second-row experience with a new center console designed for convenience and comfort. Key features include dual wireless charging pads, heated and cooled cup holders, and an air purifier to maintain cabin air quality. The package also adds nicer floor mats and, most notably, a UV-C sterilization system, which is designed to disinfect the interior by killing bacteria, viruses, and fungi, ensuring a pristine environment for passengers.
2027 Palisade Lineup: Pricing and Trims
The 2027 Palisade lineup expands beyond the High Roof, introducing several new trims to cater to diverse customer preferences, including the off-road-oriented XRT and the premium design-focused Black Ink trim. The High Roof model is positioned as the flagship of the range, commanding a significant price premium. This premium is clearly illustrated in the starting prices for the 9-seater gasoline models.
2027 Hyundai Palisade Pricing (9-Seater, Gasoline):
| Trim Level | Starting Price (KRW) | Approx. USD Equivalent |
|---|---|---|
| Exclusive | 44.78 million | ~$32,300 |
| XRT | 52.11 million | ~$37,600 |
| Calligraphy | 56.06 million | ~$40,400 |
| Black Ink | 57.67 million | ~$41,600 |
| High Roof | 72.44 million | ~$52,300 |
As the table shows, the High Roof model is priced at a premium of nearly 62% over the base Exclusive trim, reflecting its unique high-roof structure and luxury equipment.
Hyundai has also introduced a hybrid powertrain across the 2027 Palisade lineup, with pricing details available for the 9-seater variant.
2027 Hyundai Palisade Hybrid Pricing (9-Seater):
| Trim Level | Starting Price (KRW) | Approx. USD Equivalent |
|---|---|---|
| Exclusive | 50.77 million | ~$36,600 |
| Calligraphy | 62.06 million | ~$44,800 |
| Black Ink | 63.67 million | ~$46,000 |
| High Roof | 78.44 million | ~$56,600 |
Is the High-Roof Palisade Coming to Other Markets?
For now, Hyundai has confirmed that the Palisade High Roof is a model exclusive to the Korean domestic market, with no immediate plans announced for international markets. This strategic launch in Korea is part of a broader trend to capture wealthy buyers who are increasingly looking beyond traditional luxury sedans for chauffeured transportation. By introducing an SUV-based high-roof model, Hyundai is testing the waters in a niche that has been dominated by luxury minivans, potentially setting the stage for future global expansion if the model proves successful in its home market.
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